Canon Office Printer Symphony

B2B / Social / Digital / Media Partnerhips

Problem

Convince Heads of office IT departments to purchase suites of Canon imageCLASS printers for their offices with a campaign that stands out from the speck-heavy ads for similar products.

Solution

We created a demo to pique the curiosity of tech-savvy individuals while showcasing how suites of imageCLASS printers “conduct business better.”

Case Study

We grabed our targets attetion and drove them to the microsite. 

The concert that surprized everyone
— Gizmodo